Chairman Yu is a tycoon who owns multiple hotel chains. He decides to hand his business down to his impulsive younger daughter, Hee-jung, who studied hotel management in Switzerland. His older daughter, Su-jung, is a concert pianist. Hee-jung learns the business by starting at the bottom in the P.R. Department. She has a deep emotional scar from an incident where her first boyfriend was killed trying to save her life. To expand his business, Chairman Yu decides to build a resort town next to a casino in Sabuk, a deserted minetown in Kangwon Province. In the process, Chairman Yu’s right-hand man is confronted by a local hoodlum (Jae-min) who wants to preserve his hometown the way it is. Jae-min’s uncanny resemblance to Hee-jung’s dead boyfriend gets her involved in the business such that she has to go against her father in order to help Jae-min.

Misa Chigasaki (Rin Takanashi) works for an app game company. She works hard to become the CEO of the company, but her love life doest not go well. Misa Chigasaki can't have a relationship with a man for more than 2 months.

N/A

N/A

When money and reputation did not solve Santithorn's issues in life (his a professor and an aristocrat) his dream of staying in province farm began. Although, his family disagree & he suffer misfortune from influential people on the village, he still has Nat. She is an adopted daughter of a millionare in the village. At first they don't get along but she help him out dealing with some obstacles. Eventually, they fall inlove.

Following the success of their first variety show "1,2,3 IVE". Season 2 will feature behind the scenes process for their comeback "Love Dive" and also featuring many other co-curricular activities and games for them to engage in.